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Point-of-sale displays · Production

Retail Display Furniture

Cardboard floor displays designed to carry a full product line in store: structure, shelf layout, graphics and the technical drawing for the factory. Production units shown for WOOF and Kitty Mania; Snoopy as a render.

Product Development

The task

Give each pet collection a self-standing display that merchandises the whole range, ships flat on a pallet and is quick to set up in store.

The outcome

Production displays built and loaded with product for Snoopy, WOOF and Kitty Mania; Halloween display developed for the same programme.

What I did

  • Designed the structure and shelf layout of each display around the product assortment (hang rails for collars and harnesses, shelves for toys and bowls, bins for balls and ropes).
  • Developed the graphics and the branded header for each display: Snoopy (licensed), WOOF, Kitty Mania and Halloween.
  • Prepared the technical drawing with dimensions for the factory (PDQ for plush toys and bracelets).
  • Reviewed the production units at the factory.

Peanuts and Snoopy are trademarks of Peanuts Worldwide LLC. The Snoopy display is shown as a render; the WOOF angle is a factory photo; the Halloween image is a render.

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